We live in a fast tempo world, the Internet is immediate, sales are made quickly, downloads are expected immediately after completion of a sale, fail in any step of the process and sales will plummet. Knowing that how is it possible to create a professional landing page, one that captures the reader's attention, points them easily and quickly to a decision resulting in a sale? The answer can be complicated or easy, depending on your skill set or the software you utilize.
When you create a landing page it's important to keep one key factors in mind, you need your visitors to make the decision that will ultimately result in a sale. This will only happen if your landing page is created in such a way, that it identifies with what the visitor is thinking, and shows them what they must do next. If your landing page does not meet the above criteria, you need to hire a professional, or use a landing page generator.
Creating a professional landing page, can either be learned, hired out, or by using software called a landing page generator. With physical landing page generator software, you can quickly create one or more versions of a professionally produced landing page.
Perhaps there will come a day when our computers will have true artificial intelligence, and understand both the art and science of marketing, today however we still must use our brains and understand the mind of our visitor. Certainly we'd craft a different landing page for a single mom then for a teen interested in gaming. Landing page generators (good ones) guide you through the process, prompting you to make informed decisions that will affect the look and feel of your landing page. By doing so you'll be adding the proper formatting, graphics, video and emotional triggers that accomplish two things.
1. Provide your visitor with exactly what they want.
2. Result in a sale for you.
While it is difficult to say in words exactly what should be on a landing page, when you see a professionally produced landing page. You will immediately know, "this is what a landing page should look like." A professional landing page generator will allow you to create the perfect webpage, without having to write a line of your own code.
We've probably heard the expression K.I.S.S. (Keep It Simple Stupid), which simply means, don't overwhelm your visitors with multiple choices, instead lead them (in an appealing fashion) toward the ultimate goal/decision that you want them to make.
If you have a background in HTML, or PHP, you could probably learn to create your own landing page, and I encourage you to increase your knowledge. However, I also encourage you to use your time efficiently, and if you're testing a landing page, you'll need to create variations on a theme, possibly 10 or more pages. If you multiply that number, by 10 products, you can easily see 100 pages are needed, which are very time consuming to create. However, a landing page generator can create these same pages in minutes.
FACT: an intelligent marketer will always split test their landing page is. No matter how beautiful, or compelling a webpage may be, there is no way to know what a visitor actually likes, outperforming marketing tests. These are called split test.
There are many tools, a marketer can effectively use to increase their sales (conversion rate) and one of the most important tools is a landing page generator, used properly it can take your marketing to the next level of success.
When you create a landing page it's important to keep one key factors in mind, you need your visitors to make the decision that will ultimately result in a sale. This will only happen if your landing page is created in such a way, that it identifies with what the visitor is thinking, and shows them what they must do next. If your landing page does not meet the above criteria, you need to hire a professional, or use a landing page generator.
Creating a professional landing page, can either be learned, hired out, or by using software called a landing page generator. With physical landing page generator software, you can quickly create one or more versions of a professionally produced landing page.
Perhaps there will come a day when our computers will have true artificial intelligence, and understand both the art and science of marketing, today however we still must use our brains and understand the mind of our visitor. Certainly we'd craft a different landing page for a single mom then for a teen interested in gaming. Landing page generators (good ones) guide you through the process, prompting you to make informed decisions that will affect the look and feel of your landing page. By doing so you'll be adding the proper formatting, graphics, video and emotional triggers that accomplish two things.
1. Provide your visitor with exactly what they want.
2. Result in a sale for you.
While it is difficult to say in words exactly what should be on a landing page, when you see a professionally produced landing page. You will immediately know, "this is what a landing page should look like." A professional landing page generator will allow you to create the perfect webpage, without having to write a line of your own code.
We've probably heard the expression K.I.S.S. (Keep It Simple Stupid), which simply means, don't overwhelm your visitors with multiple choices, instead lead them (in an appealing fashion) toward the ultimate goal/decision that you want them to make.
If you have a background in HTML, or PHP, you could probably learn to create your own landing page, and I encourage you to increase your knowledge. However, I also encourage you to use your time efficiently, and if you're testing a landing page, you'll need to create variations on a theme, possibly 10 or more pages. If you multiply that number, by 10 products, you can easily see 100 pages are needed, which are very time consuming to create. However, a landing page generator can create these same pages in minutes.
FACT: an intelligent marketer will always split test their landing page is. No matter how beautiful, or compelling a webpage may be, there is no way to know what a visitor actually likes, outperforming marketing tests. These are called split test.
There are many tools, a marketer can effectively use to increase their sales (conversion rate) and one of the most important tools is a landing page generator, used properly it can take your marketing to the next level of success.
About the Author:
A landing page generator is marketing software that needs to be in your marketing toolkit. If you're still creating landing pages by hand, you're wasting valuable time when you could be marketing.
