In order to identify who does article marketing, we must first define what article marketing is. Article Marketing as defined by Wikipedia is "a type of advertising in which businesses write short articles related to their respective industry. These articles are made available for distribution and publication in the marketplace. Each article contains a bio box and byline that include references and contact information for the author's business. Well-written content articles released for free distribution have the potential of increasing the authoring business' credibility within its market as well as attracting new clients."
Bloggers, Corporations, Individuals, Web Shops, and many others participate in Article Marketing. In order to really go in depth on who does Article Marketing then the answer would be the smart entrepreneur. The smart business person understands that you must get your name or product out there to as many people in the demographic (Or outside) as possible.
Letas look at yahoo.com as a perfect case of article marketing. You will find articles detailing various products or discussing various newsworthy items. The links take you to advertisements and a closer look shows that the articles are also ads. They are always trying to sell something.
Vacation Rentals and Time Share Companies are also a great source for Article Marketers. With the world wide web they can place articles about their company, their employees, or the properties they are selling and reach a mass market. The ability to saturate many different message boards and web pages with links from advertisements are a great utility.
Bloggers are the latest fad to come out in the last few years. For example, the World of Warcraft game has grown a tremendous following since it is a virtual world evolving on its own. The game continues to be played at all times. It has a vast following of loyal fans and numerous fan web sites to help promote the game.
This is absolute genius because the company that produces the game, Blizzard, gets free links back to their website and free promotion from fans who discuss the game on their own blogs. Imagine, instead of having to pay for their own advertising, they have a large group of loyal fans who do that for free. This is a prime case Article Marketing success.
Dell is another good example of a corporation who benefits from Article Marketing. Articles talking about Dell computers and hyperlinks to Dellas newest deals can be found all over the Internet. Each and every article represents a great piece of marketing.
In closing, remember the intelligent business person in the one who does Article Marketing. They are the ones who realize that advertising is extremely important and article marketing is extremely effective. A good article marketing campaign will result in a massive increase in sales.
Bloggers, Corporations, Individuals, Web Shops, and many others participate in Article Marketing. In order to really go in depth on who does Article Marketing then the answer would be the smart entrepreneur. The smart business person understands that you must get your name or product out there to as many people in the demographic (Or outside) as possible.
Letas look at yahoo.com as a perfect case of article marketing. You will find articles detailing various products or discussing various newsworthy items. The links take you to advertisements and a closer look shows that the articles are also ads. They are always trying to sell something.
Vacation Rentals and Time Share Companies are also a great source for Article Marketers. With the world wide web they can place articles about their company, their employees, or the properties they are selling and reach a mass market. The ability to saturate many different message boards and web pages with links from advertisements are a great utility.
Bloggers are the latest fad to come out in the last few years. For example, the World of Warcraft game has grown a tremendous following since it is a virtual world evolving on its own. The game continues to be played at all times. It has a vast following of loyal fans and numerous fan web sites to help promote the game.
This is absolute genius because the company that produces the game, Blizzard, gets free links back to their website and free promotion from fans who discuss the game on their own blogs. Imagine, instead of having to pay for their own advertising, they have a large group of loyal fans who do that for free. This is a prime case Article Marketing success.
Dell is another good example of a corporation who benefits from Article Marketing. Articles talking about Dell computers and hyperlinks to Dellas newest deals can be found all over the Internet. Each and every article represents a great piece of marketing.
In closing, remember the intelligent business person in the one who does Article Marketing. They are the ones who realize that advertising is extremely important and article marketing is extremely effective. A good article marketing campaign will result in a massive increase in sales.
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