Blogging. If you have a blog that you can link to your website, than do so. If not, visit blogs that are related to your website and leave comments with a link back to your site. If you know people with blogs, ask them to recommend your site in a post. If you do not have a blog yet, then start one, either on your website or as a site of its own. Blogging is dynamic, interactive, and one of the best ways to reach a wide Internet based audience in a short amount of time.
One way to impact your results positively is META tags, for example. They are HTML codes that get placed at the top of your web page, and are very important. Keep in mind, however, that your META tags must match the content of your page or they will be worthless, which again, is why it may be best to bring in a professional.
Email Newsletters. Creating a newsletter is a great way to encourage repeat and new visitors to your site. Not every email needs to a sales pitch, necessarily. Industry and company news are always good things to include, and you can also use this opportunity to find other websites that are similar to yours and link to them, both in your newsletter and on your site. Keep your newsletter short and to the point, and consider including fun facts and interesting trivia as well.
RSS and media feeds. RSS feeds are a great way to ensure fresh content is delivered to your blog on a daily basis, and sites like MyYahoo.com allow your site to be spidered regularly by the Yahoo search engine. Tools like Ping O Matic, which pings or notifies blog directories each time you publish a post, are valuable, as is simply submitting your website to directories of related sites.
Content / Article Marketing & Syndication. This is a fantastic way to get free backlinks to your site (one-way links) - but also showcase and share your information with your targeted audience. You can also get a following as an authority provider of information, and top article sites are ezinearticles.com, goarticles.com and buzzle.com. Make sure to create engaging content, and take the reader back to a page where you have a direct call to action (make them do something).
One way to impact your results positively is META tags, for example. They are HTML codes that get placed at the top of your web page, and are very important. Keep in mind, however, that your META tags must match the content of your page or they will be worthless, which again, is why it may be best to bring in a professional.
Email Newsletters. Creating a newsletter is a great way to encourage repeat and new visitors to your site. Not every email needs to a sales pitch, necessarily. Industry and company news are always good things to include, and you can also use this opportunity to find other websites that are similar to yours and link to them, both in your newsletter and on your site. Keep your newsletter short and to the point, and consider including fun facts and interesting trivia as well.
RSS and media feeds. RSS feeds are a great way to ensure fresh content is delivered to your blog on a daily basis, and sites like MyYahoo.com allow your site to be spidered regularly by the Yahoo search engine. Tools like Ping O Matic, which pings or notifies blog directories each time you publish a post, are valuable, as is simply submitting your website to directories of related sites.
Content / Article Marketing & Syndication. This is a fantastic way to get free backlinks to your site (one-way links) - but also showcase and share your information with your targeted audience. You can also get a following as an authority provider of information, and top article sites are ezinearticles.com, goarticles.com and buzzle.com. Make sure to create engaging content, and take the reader back to a page where you have a direct call to action (make them do something).
About the Author:
Make sure to visit the authors web marketing company Chaosmap.com. If you want to learn more website traffic tips, pick up a copy of his Internet marketing book, "The Ultimate Guide to Search Engine Optimization", a best-seller in its category - now available at Amazon and in bookstores nationwide. Get a complimentary website analysis today.
