By Buck Thompson

Let's face it, every type of business out there is fighting to pull in more customers and make more sales. If you are in a business that needs your potential customers to actually call you, then you are going to need a marketing campaign that is going to blow people out of the water! For your campaign to be successful you will need potential clients to remember your business name, and once they know that, they also need to know how they can contact you.

In order to make this easier for your customers you need give your phone number a brand name. The simplest and easiest way to do this is to get a phone word. A Phone word will help your clients to remember your phone number and your business, simply by remembering your brand name or a definite service that you can provide for them.

So how does a phone word work? The person just needs to remember the name of the company or the brand, and click the numbers corresponding to the letters in their cell phone or telephone keypad. Phone words, also known as phone names, enable your advertising to become more memorable.

As an example, if you saw an ad and the phone number given was 1300 362 873 do you think your audience would actually remember it? Or is it easy to remember 1300 FOCUS FIT?

If you still are not convinced, then let's look at the facts, and decide how effective phone words really are!

- Its over fourteen times easier to remember a phone word than a phone number

- Over 60% of people don't keep business numbers and don't even use the yellow pages. Your competitor can be just one call away.

- Advertising results in the U.S. as well as the U.K. have increased 350% simply by using phone words! As if 100% was not enough!

- By making your phone number easier to memorize phone words allow you to better utilize that 3 seconds that you have to make a real impression on a potential client.

- If you are looking for a great way to show your clients that you care, phone words are the way to go! You care enough to help your clients to remember your phone number, the easiest way possible!

Take a look at this real life success story from all the way down under! A company is Australia used the phone word 1300 FOCUS FIT. Within two months of using this phone word, the company earned an extra $31,200! That is just within a two month period; think about what they could to in 6 months, or even a year! These results are indisputable, and this could happen for your company as well!

So, now what it all comes down to is how and where do you get your own phone word? Well, the solution is quite simple; all you need to do is get with a service that specializes in branding phone numbers. From there you can choose your phone word and wait for your sales to sky rocket! A quality service provider will take you step-by-step through the process, nothing could be easier!

If you feel you are having a bit of trouble deciding on a phone word, and you are not sure which option you should take, worry not. There are a variety of tools that you can utilize help you choose the most successful word for your business. In most cases, a phone word that incorporates the brand name or a unique service will prove most effective in making your number memorable to customers.

So 1800-Your-Brand or 1300-Your-service can become your viral phone name. Consider a few examples like 1300-Dominos, 1800-Car-Wash or 1300-Easy-Dial. These are examples of phone words that help customers to easily remember a phone number.

After phenomenal results in the United States and the UK, phone names are now taking Australian markets by storm. Many big companies like Telstra, Qantas, and even small business owners like Focus Fitness are enjoying thousands of qualified leads as a result of phone words. It's time for you to consider a phone word for your business.

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