If you've been trying to create an online income for any length of time, you've learned how difficult that is.
In fact, it's virtually impossible to create an online income if one particular component is missing from your marketing program. The absense of this critical component is the reason an estimated 97% of all internet marketers never make a cent.
This critical factor is quite literally the life-blood of any online business. It can mean the difference between no income at all and thousands of dollars each and every month.
Experienced internet marketers know how valuable this component is to their business, so they make it a vital part of the marketing campaign. Because of this, they make more money every month than most people make in an entire year.
What is this vital element and what makes it so necessary?
This component is relationship building.
You may be wondering what relationship building has to do with your internet business. The answer is this, relationship building has everything to do with your internet business. Without it, your business would not exist.
Let me illustrate . . . when you make a purchase, who do you make your purchase from? Somebody you have trust and confidence in, right? Somebody you are comfortable with. Somebody you are sure will make things right if there's ever a problem.
Do you ever purchase from somebody you don't trust? No, why risk losing your money? Doesn't make good business sense, does it?
On the impersonal internet, trust and confidence are critical. Your prospects can't sit down and visit with you. All business is transacted by means of a website and email.
How do you project trust and confidence to your prospects over the impersonal internet?
You send them lots of free, valuable information before you ever ask for the sale. You let them know you have their best interest in mind. You show them you are more interested in helping them than you are in taking their money. Then, when you ask for a sale, your prospects will know you are offering something of with real value.
An excellent method for creating trust and confidence in your prospects is to create a newsletter. It can be a short 10-message newsletter, or it can be a full blown newsletter that goes out every week, or every month. You can set everything up in an autoresponder so the messages go out automatically.
If you have the ability and the time, you can write the newsletter yourself. Or, you can find very talented, inexpensive sources who will write your newsletter for you. Simply do a search for newsletters, you'll find all kinds of help and information.
Once you create trust and confidence in your prospects, they will follow you wherever you go.
In fact, it's virtually impossible to create an online income if one particular component is missing from your marketing program. The absense of this critical component is the reason an estimated 97% of all internet marketers never make a cent.
This critical factor is quite literally the life-blood of any online business. It can mean the difference between no income at all and thousands of dollars each and every month.
Experienced internet marketers know how valuable this component is to their business, so they make it a vital part of the marketing campaign. Because of this, they make more money every month than most people make in an entire year.
What is this vital element and what makes it so necessary?
This component is relationship building.
You may be wondering what relationship building has to do with your internet business. The answer is this, relationship building has everything to do with your internet business. Without it, your business would not exist.
Let me illustrate . . . when you make a purchase, who do you make your purchase from? Somebody you have trust and confidence in, right? Somebody you are comfortable with. Somebody you are sure will make things right if there's ever a problem.
Do you ever purchase from somebody you don't trust? No, why risk losing your money? Doesn't make good business sense, does it?
On the impersonal internet, trust and confidence are critical. Your prospects can't sit down and visit with you. All business is transacted by means of a website and email.
How do you project trust and confidence to your prospects over the impersonal internet?
You send them lots of free, valuable information before you ever ask for the sale. You let them know you have their best interest in mind. You show them you are more interested in helping them than you are in taking their money. Then, when you ask for a sale, your prospects will know you are offering something of with real value.
An excellent method for creating trust and confidence in your prospects is to create a newsletter. It can be a short 10-message newsletter, or it can be a full blown newsletter that goes out every week, or every month. You can set everything up in an autoresponder so the messages go out automatically.
If you have the ability and the time, you can write the newsletter yourself. Or, you can find very talented, inexpensive sources who will write your newsletter for you. Simply do a search for newsletters, you'll find all kinds of help and information.
Once you create trust and confidence in your prospects, they will follow you wherever you go.
About the Author:
Logan Granville is a successful online business coach and author. He has helped countless internet marketers create life-changing careers. To learn more about creating trust and confidence in your prospects and building a successful internet business, visit The 7 Figure Marketing School. Get a totally unique version of this article from our article submission service
