By John Pardue

Plan ahead for all aspects of your business including stock, staff clothes rails etc.The more this is in place the greater your confidence to make things happen.Staff are so very important as well.

How you set up your shops look says a lot about how you view your market. Take care to think it through before you even dress a mannequin. That is the first thing your customers are going to see.Control your merchandise whether that be on mannequins or on clothes rails.

You can improve your buying power by joining buying groups. The better deals you make are a great advantage to your business. Even if you buy lines that are not top fashion, you can still display them to look great whether that be on your walls or clothes rails.

You should get into the habit of keeping solid financial and stock performance records of all aspect of you business. After a certain of time you can then assess exactly how profitable you are.You know what it costs, what it sold for , the profit and the costs of running your shop for that period of time.No need for an accountant here. This rough and ready reckoning method will let you see easily how well you are doing.

It is often possible to inspire yourself by visiting another town centre and extracting ideas that you could use and not have to compete with. Summarize a few of these stores into a unique presentation for your shop and use your clothes rails and shelves to set it up.

For your end of season events, use your clothes rails and windows to show your best offers.As always it is about getting them into the shop first. Then we can set about showing them other things to buy.

Clothes rails are a very useful accessory for fast display. They often have an expandable accessories that will allow you to increase the height plus a middle rail for say, trousers. A worthwhile add on is a ticket holder so you can easily display today's offer.

Finally, as you become better at merchandising you will know which accessories and shopfitting units are suitable for your task. When you get a feel for this it is much easier to go online and order exactly what you need

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